September 24, 2022

PlayStation Indies head Shuhei Yoshida has revealed more details about Sony’s approach to first-party games and its strategy for releasing its biggest titles through its PlayStation Plus Extra and Premium subscription services.

According to Yoshida in his interview with The gaming industry, Sony still believes in a “premium edition of titles at launch” and that when those games become available on the new PS Plus tiers, the goal is to give those titles an additional revenue stream much later in their lifecycle. There are exceptions to the rule, such as launching multiplayer games from day one, such as Rocket League and Fall Guys, so they can quickly establish an online audience.

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“In the same way, we believe in a premium edition of a title at launch and after maybe six months, or three months, or three years, when sales of the game drop, inclusion in this service, PS Plus Extra, can help introduce these games to a new, wider audience ” Yoshida explained.

The former PlayStation president added that when done right, the opportunity to build a positive story about a game can help grow audiences, especially when that title has new DLC or a sequel. “We encourage publishers to take advantage of these services to manage the lifecycle of each title,” Yoshida said.

Yoshida went on to mention that Sony’s revamped subscription service is still “kind of experimental” for the company, though she felt that Stray’s day-to-day launch is a good example of what its service can offer. The PS Plus library has begun to expand since its overhaul earlier this year, adding Deathloop, Spiritfarer and several other titles to its Extra and Premium libraries this month.

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