September 24, 2022


  • Moonpay and Universal Studios have launched a real-life NFT-based treasure hunt.
  • The crypto payment platform will release up to 7 million NFTs that can be claimed at Universal Studios Florida and Hollywood as part of the Halloween Horror Nights event.
  • Park guests just need to scan the QR codes on participating attractions to claim these NFTs. No crypto wallet is ever needed.
  • Mark your calendars, because the exciting event runs from September 15th to October 31st.

What you need to know about MoonPay and Universal’s IRL NFT treasure hunt

Guess what? Crypto payment service provider MoonPay has partnered with Universal Studios to launch an NFT-based scavenger hunt at Universal Theme Parks.

According to The Block, MoonPay will use its HyperMint minting service to issue up to 7 million NFTs, which can be claimed at Universal Studios Florida and Universal Studios Hollywood as part of “Halloween Horror Nights” NFT treasure hunt.

Visitors will notice QR codes on participating attractions. By scanning the codes, they will be able to unlock and receive digital collectibles with unique characters related to Halloween Horror Nights.

SimpleFX
SimpleFX

Just so you know, this time the list includes iconic horror movie villains like Michael Myers, Blissfield Butcher and The Grabber.

“We’re really excited about this because it’s a real-world use case that we’re trying to show people,” said MoonPay CEO Ivan Soto-Wright. “We’re moving beyond just the profile picture identity movement with NFTs to actual real-world utility.”

The best part is that little to no crypto knowledge is required to get these NFTs. “It’s basically just a claim page where you put in your email address, and boom, what we do in the background is we mine that NFT, we open a wallet for that particular person, and they can claim it when I’m ready,” he said. is Soto-Wright.

There are seven types of NFTs available at Orlando and Hollywood Universal Parks. Those who collect all seven will be awarded a special NFT gold medal. As for what this unique NFT does, Soto-Wright prefers to keep it under wraps.

About HyperMint and Universal

For the uninitiated, HyperMint is a self-service NFT minting platform launched by Moonpay in partnership with Fox Corporation, Universal Pictures, Selfridges, Snoop Dogg’s Death Row Records and more in June.

What it does, essentially, is provide a service that allows brands to easily create, build and manage useful NFTs. In fact, companies can even mint up to 100 million digital assets at once with HyperMint.

So far, British luxury department store Selfridges has released an NFT on HyperMint to celebrate artist Victor Vasarely. In July, the platform partnered with renowned New York street artist Alec Monopoly to launch Rags to Richie, a collection of 6,500 hand-drawn NFTs.

In the future, Moonpay and HyperMint are expected to partner with more big names in the entertainment, music and gaming industries to produce more NFTs with additional utilities.



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